Of the following phrases,which is one of the most distinctive features of a service?
A)Customer involvement in the production process
B)The lack of variability in the process
C)Site selection
D)The inability to customize the service bundle
E)The ability to easily standardize

Question

Quizplus · Accepted Answer

Customer involvement in the production process is one of the most distinctive features of a service. Unlike goods, services are often produced in the presence of the customer or with their active involvement. This level of customer involvement can affect the quality and perceived value of the service.

Of the Following Phrases,which Is One of the Most Distinctive