Which of the following is a metric that is commonly used in CRM?
A)customer satisfaction index
B)human capital return on investment
C)turnover costs
D)demand forecast accuracy

Question

Quizplus · Accepted Answer

Customer satisfaction index is a commonly used metric in CRM as it measures how satisfied customers are with the company's products and services. This information is vital for improving customer experience and building customer loyalty. The other options, such as human capital return on investment and turnover costs, are more related to HR management and not directly related to CRM. Demand forecast accuracy may be used in CRM for forecasting future customer demand, but it is not as commonly used as customer satisfaction index.

Which of the Following Is a Metric That Is Commonly