A company's resources are competitive assets that are owned or controlled by the company and include
A) financial resources such as a company's credit rating and borrowing capacity.
B) tangible resources such as plants,distribution centers,and manufacturing equipment.
C) intangible assets such as brand recognition and buyer loyalty.
D) intangible assets such as having a results-oriented culture.
E) All of these choices are correct.

Question

Quizplus · Accepted Answer

All of these choices are correct as a company's resources encompass both tangible and intangible assets. The company's financial resources such as credit rating and borrowing capacity are tangible while plants, distribution centers, and manufacturing equipment can be seen and touched; whereas, brand recognition and buyer loyalty are intangible resources. Furthermore, having a results-oriented culture is also an intangible asset that can be a competitive advantage.

A Company's Resources Are Competitive Assets That Are Owned or Controlled