Which of the following is NOT true in describing issues in multichannel retailing?
A)Many retailers are struggling to integrate the shopping experience across all their channels.
B)Legacy systems along with disconnected customer and inventory databases hamper retailers' ability to maintain consistency across channels.
C)Technology upgrades are inexpensive for retailers to integrate all systems at once.
D)Multichannel retailers try to provide features and services that offer a good customer experience.

Question

Quizplus · Accepted Answer

The expensive technology upgrades needed are a tough sell in today's budget-conscious retail environment,especially when online sales still account for such a small fraction of all sales.System integration is a financially and technologically daunting challenge for retailers.

Which of the Following Is NOT True in Describing Issues