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What Can a Retailer Do to Ensure Consistency Between Their

Question 15

Multiple Choice

What can a retailer do to ensure consistency between their market strategy and their price position?


A) They can collect and analyze price data to determine if the store is maintaining their desired market position compared to their competition.
B) They can consistently offer lower prices and allow the consumer to determine market share.
C) They can purchase more of the merchandise to relay the lower prices onto the consumer.
D) They can price for margins and create a better shopping experience.

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