A diagram that shows how and where specific products should be placed on retail shelves or displays to increase customer purchases is called a(n)_______.
A)merchandise plan
B)allocation plan
C)placement plan
D)planogram
E)assortment plan

Question

Quizplus · Accepted Answer

Planograms show how and where merchandise is to be displayed after the planner takes into consideration many different factors.

A Diagram That Shows How and Where Specific Products Should