Which one of the following does not account for why a company's strategy evolves from one version to another?
A) A desire on the part of company managers to develop new strategy elements on the fly
B) The need to abandon some strategy elements that are no longer working well
C) A need to respond to changing customer requirements and expectations
D) A need to react to fresh strategic maneuvers on the part of rival firms
E) The proactive efforts of company managers to improve this or that aspect of the strategy

Question

Quizplus · Accepted Answer

A desire to develop new strategy elements on the fly may not be a valid reason for why a company's strategy evolves from one version to another. It is more likely that strategic changes occur in response to changing external factors such as customer requirements, competitor moves, or changes in the business environment.

Which One of the Following Does Not Account for Why