A _____ is a trial collection of data to detect weaknesses in the design or instrument.
A) test market
B) census
C) sample
D) pilot test
E) sampling frame

Question

Quizplus · Accepted Answer

A pilot test is a small-scale trial to test a product, process, or procedure before a full-scale launch or implementation. In market research, a pilot test is conducted to detect weaknesses in the research design, questionnaire, or sampling frame. The goal is to identify and address any issues before conducting the full research study to ensure that the data collected is accurate and reliable. Therefore, the correct answer is D, pilot test.

A _____ Is a Trial Collection of Data to Detect