The sales force composite can best be used when the sales force sells large items to relatively few buyers.
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Q21: Budgets require considerable executive time.
Q22: A production budget should be formulated prior
Q23: A sales history is not necessary for
Q24: The longer the revenue lag,the greater the
Q25: It is difficult to test market a
Q27: "Sales of lite beer are forecasted to
Q28: Competitive developments need not be considered in
Q29: The budget's main objective is to minimize
Q30: To say that "the market potential for
Q31: Firms desiring to closely control costs generally
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