Which of the following principles is NOT one of the guidelines that a member of the Association of Canadian Advertisers should use in preparing and evaluating its ads?
A) advertisers must behave responsibly
B) advertisers forego their right to freedom of speech in order to not offend or mislead consumers
C) advertisers make an important contribution to the Canadian economy of culture
D) advertisers support a vibrant, competitive economy

Question

Quizplus · Accepted Answer

The principle that advertisers forego their right to freedom of speech in order to not offend or mislead consumers is not one of the guidelines provided by the Association of Canadian Advertisers. However, the other options listed (A, C, and D) are all principles that advertisers should follow according to the Association's guidelines.

Which of the Following Principles Is NOT One of the Guidelines