The competitive power of a company's resource strength is NOT measured by which one of the following tests?
A) Is the resource rare and something rivals lack?
B) Is the resource strength something that a company has internally rather than in collaborative arrangements with outsiders?
C) Is the resource strength easily trumped by the substitute resources/capabilities of rivals?
D) Is the resource strength hard to copy?
E) Is the resource strength competitively valuable, having the potential to contribute to a competitive advantage?

Question

Quizplus · Accepted Answer

The competitive power of a company's resource strength is not measured by whether it is something the company has internally rather than in collaborative arrangements. The focus is on rarity, difficulty to copy, lack of substitutes, and competitive value.

The Competitive Power of a Company's Resource Strength Is NOT