Your boss,Ty Jacob,has asked you to analyze the music industry using Porter's five-forces model.Which of the following represents buyer power in the music industry?
A) Established record labels like EMI, Sony, and Universal.
B) Walmart, Target, and iTunes.
C) Independent record labels.
D) Game systems like Wii and social networks like Facebook.

Question

Quizplus · Accepted Answer

Buyer power in the music industry includes Walmart, Target, and iTunes, which purchase music from record labels to sell online and in their stores.

Your Boss,Ty Jacob,has Asked You to Analyze the Music Industry