For a magazine,cost per thousand (CPM)is computed by dividing the cost of a full-page ad by the number of thousands of subscribers.

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One way to compare magazines is to look at how much it costs to reach a thousand people based on the magazine's rates for a one-time, full-page ad. We can compute the cost per thousand (CPM) by dividing the full-page rate by the number of thousands of subscribers.

For a Magazine,cost Per Thousand (CPM)is Computed by Dividing the Cost