One way that copywriters create interest in their ads is to:
A) use the word "you" frequently.
B) write a long ad copy.
C) use unusual layouts and vibrant colors.
D) write three-word headlines.
E) use independent test results to substantiate product claims.

Question

Quizplus · Accepted Answer

Alternative E describes a way to create credibility. Alternatives C and D describes ways to get attention.

One Way That Copywriters Create Interest in Their Ads Is