Are any of the following NOT a good reason for managers to be well grounded in basic research?
A) Do research for themselves.
B) Make competent decisions on whether to make or 'buy' research from researchers outside the firm.
C) Define their own needs and form researchable questions for the specialist.
D) Judge the logic of a research approach.
E) All are good reasons.

Question

Quizplus · Accepted Answer

All the options listed (A through D) are indeed good reasons for managers to be well grounded in basic research. Understanding research allows managers to conduct their own research when necessary, make informed decisions about outsourcing research, clearly define their needs for specialized research, and critically evaluate the methodology of research approaches.

Are Any of the Following NOT a Good Reason for Managers