Which type of nonprobability sampling technique is most useful when individuals with the desired characteristics,experiences,or attitudes are difficult to identify or reach?
A) Random sampling
B) Purposive sampling
C) Convenience sampling
D) Snowball sampling
E) Quota sampling

Question

Quizplus · Accepted Answer

Snowball sampling is the most useful when individuals with the desired characteristics, experiences, or attitudes are difficult to identify or reach. This method relies on referrals from initial participants to recruit additional participants who fit the desired criteria. This can be especially useful when studying a small or specialized population, where identifying potential participants may be challenging.

Which Type of Nonprobability Sampling Technique Is Most Useful When