Which of the following situations favors the use of unbalanced rating scales rather than balanced rating scales?
A) Participants' scores lean in one direction
B) Object being rating is familiar to participants
C) Participants are known to be easy raters
D) Participants are known to be hard raters
E) All of the above

Question

Quizplus · Accepted Answer

Unbalanced rating scales are favored in situations where participants' scores tend to lean in one direction, the object being rated is familiar to participants, and when participants are known to be either easy or hard raters. These conditions suggest a predisposition in responses that an unbalanced scale can better accommodate by providing more nuanced options on the side of the scale where responses are anticipated to cluster.

Which of the Following Situations Favors the Use of Unbalanced