In mail and in web-based surveys,which form of order bias is likely to occur?
A) Recency effect
B) Primacy effect
C) Halo effect
D) Demand effect
E) Leniency

Question

Quizplus · Accepted Answer

In both mail and web-based surveys, the primacy effect is more likely to occur. This refers to the tendency for respondents to remember and give more weight to the first items presented to them. In mail surveys, this could refer to the first question or set of questions, while in web-based surveys, it could refer to the first page or section of the survey.

In Mail and in Web-Based Surveys,which Form of Order Bias