Value activities can best be defined as:
A)Activities that firms in the industry must perform to improve a product.
B)Activities that firms in the industry must perform in the process of converting raw material to final product, including customer service.
C)Activities that firms in the industry must perform in the process of closing down a product line, including customer service.
D)Activities that firms in the industry must perform to consider ways of marketing a product.
E)Activities that firms in the industry must perform in the process of considering new products, including customer service.

Question

Quizplus · Accepted Answer

Value activities are activities that are necessary for converting raw materials into a final product, including customer service. These activities include logistics, operations, marketing, sales, and service. The goal is to create value for the customer at each stage of the process, while minimizing costs and maximizing efficiency.

Value Activities Can Best Be Defined As