The First Step in Bringing About Planned Change in a Society

The first step in bringing about planned change in a society is to:

A) determine which cultural factors conflict with an innovation.
B) create a resistance to the cultural factor hindering acceptance.
C) wait for eventual cultural changes that prove the value of the innovation to the culture.
D) market products similar to ones already on the market.
E) Introduce a product or service and simply hope for the best.