Joe works for an environmental agency.Every day he chooses to fill his SIGG water bottle and bring it to work instead of bringing in a plastic disposable water bottle each day.Joe most likely derives utility from:
A)the clean fresh taste of water from his SIGG water bottle.
B)the knowledge that he is doing something good for the environment by not using plastic water bottles.
C)the knowledge that others in his firm observe his environmentally-friendly choice of water bottle.
D)Joe likely derives utility from all three of these sources.

Question

Quizplus · Accepted Answer

Joe's choice to bring his SIGG water bottle to work likely provides him with multiple sources of utility. He may enjoy the taste of the clean, fresh water from his SIGG bottle (A), but he also likely gets satisfaction from knowing that he is making an environmentally-friendly choice by not using disposable plastic water bottles (B). Additionally, he may experience some social utility from others in his firm observing and perhaps admiring his environmentally-friendly choice (C). Since all three options are possible sources of utility for Joe, the best answer is D.

Joe Works for an Environmental Agency