Which of the following is an example of earned media?
A)word-of-mouth buzz initiated by a group of satisfied customers of a hotel
B)an artist's Pinterest page,where she shares her paintings
C)an ad placed in a magazine
D)a company's salesperson
E)a company's website that is both informational and interactive

Question

Quizplus · Accepted Answer

Earned media refers to promotional messages not directly generated by the company or brand,but rather by third parties such as journalists or customers.A company or brand can also earn word-of-mouth communication from customers.

Which of the Following Is an Example of Earned Media