Which of the following is an example of a cost-oriented price setting approach?
A)negotiated prices
B)price sensitivity
C)value in use pricing
D)markup pricing
E)reference prices

Name: Which of the following is an example of a cost-oriented price setting approach? A)negotiated prices B)price sensitivity C)value in use pricing D)markup pricing E)reference prices
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Question

Quizplus · Accepted Answer

A markup is a dollar amount added to the cost of products to get the selling price and is therefore a cost-oriented approach to pricing.

Which of the Following Is an Example of a Cost-Oriented