ROIC excluding goodwill is useful when measuring underlying operating performance of the company and its businesses,and it is useful for comparing performance against peers and to analyze trends.

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ROIC excluding goodwill removes the impact of non-operating factors such as acquisitions and provides a more accurate measure of the company's true operating performance. It also allows for better comparisons with peers who may have different levels of goodwill on their balance sheets. Analyzing trends in this metric over time can also provide insights into the company's efficiency and effectiveness in generating returns on its invested capital.

ROIC Excluding Goodwill Is Useful When Measuring Underlying Operating Performance