Which of the following is true concerning an increase in market share that comes at the expense of established competitors?
A)It rarely creates much value for long,except when it results in pushing a competitor out of the market completely.
B)It generally creates value for a fairly long period,but it will decay after about 10 years.
C)It never creates any value over the long run because the effects are random across firms and net to zero for any given firm over time.
D)None of these.

Question

Quizplus · Accepted Answer

An increase in market share that comes at the expense of established competitors rarely creates much value for long, except when it results in pushing a competitor out of the market completely. This is because the competitors can respond with their own strategies and regain their lost market share, leading to a cycle of competitive rivalry that does not create sustainable value for any firm involved.

Which of the Following Is True Concerning an Increase in Market