A(n)_______________ strategy makes sense if a firm has valuable core competencies that indigenous competitors in foreign markets lack,and if the firm faces relatively weak pressures for local responsiveness and cost reductions.
A) international
B) global
C) multidomestic
D) transnational
E) multinational

Question

Quizplus · Accepted Answer

An international strategy is appropriate when a firm has valuable core competencies that local competitors lack and when the pressures for local responsiveness and cost reductions are weak. This strategy involves leveraging home-based core competencies in foreign markets with minimal local adaptation.

A(n)_______________ Strategy Makes Sense If a Firm Has Valuable Core