As coca-cola faced problems in the late 1990s, Douglas Daft changed strategies and focussed on ____________?
A)price
B)quantity
C)quality
D)tailoring strategy to meet local needs
E)centralizing firm decisions in Atlanta

Question

Quizplus · Accepted Answer

Douglas Daft changed strategies and focused on tailoring the strategy to meet local needs, which helped the company to identify regional preferences and adjust its products accordingly, leading to increased sales and profitability.

As Coca-Cola Faced Problems in the Late 1990s, Douglas Daft