Josh received a research questionnaire in the mail.He completed it and sent it back to the marketing researcher.Which type of survey approach is this researcher using?
A) mixed-mode survey approach
B) simple survey approach
C) noninteractive survey approach
D) interactive survey approach

Question

Quizplus · Accepted Answer

This researcher is using a noninteractive survey approach, where the respondent completes the questionnaire independently without any interaction with the researcher.

Josh Received a Research Questionnaire in the Mail