Strategy Highlight 4.2 discusses how IBM was able to rebound because CEO Lou Gerstner refocused the company on satisfying market needs through IT services as opposed to mainframe and mini-computers.This strategic highlight shows that IBM's current success is partially based on:
A) Creating a new strategic fit for IBM through the utilization of static capabilities.
B) Utilizing the resources of the mainframe hardware business.
C) Creating a new strategic fit for IBM through the utilization of dynamic capabilities.
D) The power of its brand equity.
Correct Answer:
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