Under the accounting profitability framework to competitive advantage,comparing return on revenue (ROR)between companies is important because:
A) It adjusts for size differences and provides a relative comparison.
B) It reflects the firm's stock price.
C) It includes the value of the firm's intangible asset base.
D) All of these.

Question

Quizplus · Accepted Answer

Return on revenue is an important financial metric because it adjusts for size differences and provides a relative comparison.

Under the Accounting Profitability Framework to Competitive Advantage,comparing Return on Revenue