Jorge,the shipping manager at Durable Products,writes a memo proposing that that they stop using RoadHog Trucking Company and ship everything by L.B.Haines.The reason he gives is that two of the accounts that have been shipping by L.B.Haines during the last year increased their orders by more than 10%,so he is certain that switching trucking firms will cause other accounts to grow too.The executives of the company do not accept Jorge's suggestion.Why was his memo unconvincing?
A) slanting of facts
B) exaggeration
C) either/or logic
D) weak analogy
E) faulty cause/effect argument

Question

Quizplus · Accepted Answer

As you make sense of business issues,you are often trying to identify causes and effects.The ability to precisely predict effects is always tricky.In this case,Jorge failed to provide any facts proving that the choice of shipping company was the cause of the increased orders.

Jorge,the Shipping Manager at Durable Products,writes a Memo Proposing That