The art of creating effective frames involves capturing your primary message in a short,memorable statement of 15 words or less.
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Q1: Good business writers maintain a listener-centered approach.
Q2: Most business arguments employ an indirect approach
Q3: Positions are stances that you take or
Q4: Excellent business thinkers explore issues deeply by
Q6: It is important to avoid analogies when
Q7: The most important stage of creating effective
Q8: Starting each sentence with "I," helps create
Q9: In content and form,a business message should
Q10: Exaggeration adversely impacts readers' perception of the
Q11: While writing business messages,avoid terms that unnecessarily
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