According to Kotter's eight-stage model of transformational change, during the stage in which management would ensure that there is a powerful change group to guide the change, the actions taken would include:
A) performing market analysis.
B) forming a powerful guiding coalition.
C) removing organizational policies and structures that inhibit achievement of the vision of an organization.
D) rewarding "wins" to help provide motivation.

Question

Quizplus · Accepted Answer

During the second stage of Kotter's model, forming a powerful guiding coalition is key. This involves ensuring that there is a group of key players who are committed to achieving the vision of the organization and who have the necessary expertise and influence to lead the change effort. This group should be diverse and include representatives from different parts of the organization. The goal is to create a sense of ownership and commitment to the change effort throughout the organization.

According to Kotter's Eight-Stage Model of Transformational Change, During the Stage