Both a concentration strategy and a vertical integration strategy are alternatives for a firm's _________ strategy.
A) business
B) industry
C) portfolio
D) functional
E) corporate

Question

Quizplus · Accepted Answer

A corporate strategy identifies the set of businesses, markets, or industries in which the organization competes and the distribution of resources among those businesses. Figure 4.6 shows four basic alternatives for a corporate strategy, including a concentration strategy and a vertical integration strategy.

Both a Concentration Strategy and a Vertical Integration Strategy Are