Reach refers to the number of people who will actually be exposed to and consume the advertising.

Name: Reach refers to the number of people who will actually be exposed to and consume the advertising.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Reach should not be confused with the number of people who will actually be exposed to and consume the advertising, though. It is just the number of people who are exposed to the medium and therefore have an opportunity to see the ad or commercial.

Reach Refers to the Number of People Who Will Actually