Which of the following is true about social media?
A) The consumption is inherently passive in the case of social media.
B) The consumption in the case of social media is active and not passive.
C) Social media are as much technology as they are media.
D) Social media has adversely affected the role of the consumer as content creator.
E) Social media has eliminated the human element from advertising and marketing.
Correct Answer:
Verified
Q17: Social media platforms are tools that amplify
Q18: Typically blogs are personal in nature.
Q19: Listening tools are very beneficial in understanding
Q20: Social media brings the human element into
Q21: The unique power of social media is
Q23: _ is best defined as the platform
Q24: The advent of Facebook Connect and Twitter's
Q25: _ is an industry term that refers
Q26: According to a research piece from Forrester
Q27: Blogs are not opinionated in nature.
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