The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.
-As part of the expansion plan,Samantha will recommend establishing a subsidiary in Germany.Overall,this is the ________ international expansion strategy.
A) cheapest
B) most common
C) safest
D) riskiest
Correct Answer:
Verified
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