Which of the following is a multinational corporation that tailors marketing strategies to the host country's unique characteristics?
A)borderless organization
B)multidomestic corporation
C)transnational organization
D)born global company

Question

Quizplus · Accepted Answer

A multidomestic corporation focuses on tailoring its marketing strategies to the unique characteristics of each host country or region. This approach allows for a high degree of local responsiveness while also decentralizing decision-making and operations to adapt to different markets. Multidomestic corporations also typically have significant autonomy for their local subsidiaries or divisions, allowing them to better tailor their strategies to local needs. Examples of multidomestic corporations include Nestle, Unilever, and Procter & Gamble.

Which of the Following Is a Multinational Corporation That Tailors