As discussed in the text, when purchasing a car, people end up paying a bit more attention than intended to choices such as color and engine size, and a bit less attention than intended on information such as the chances of fatalities should there be an accident with the car. This pattern can be taken as evidence for ____.
A) the status quo bias
B) the certainty effect
C) risk aversion
D) the Zeigarnik effect

Question

Quizplus · Accepted Answer

The certainty effect refers to the tendency for people to give greater weight to outcomes that are certain, which can lead to neglecting less certain but potentially more important information, such as safety features in a car.

As Discussed in the Text, When Purchasing a Car, People