Marketers that devote at least 50% of their time to customer-centric capabilities will achieve at least a 50% return on investment (ROI) compared to their peers, who lack such an emphasis.
Correct Answer:
Verified
Q26: Customer focus is diametrically opposite to
A) service
Q27: Building a customer-focused business requires
A) an investment
Q28: When Greystone Property Management's senior managers developed
Q29: By insisting that all engineers and designers
Q30: Without a total, organization-wide focus on the
Q32: Essentially, customer focus means collecting and disseminating
Q33: Customer focus is a management philosophy.
Q34: Building a customer-focused business takes senior management
Q35: Rewarding the operational team for keeping costs
Q36: Instead of focusing on cost-cutting to achieve
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