Using the total cost of ownership framework, catalogue retailers like Land's End allow customers to shop online or over the phone to reduce their
A) acquisition costs.
B) possession costs.
C) usage costs.
D) disposal costs.
E) vendor costs.

Question

Quizplus · Accepted Answer

Catalogue retailers like Land's End allow customers to shop online or over the phone primarily to reduce acquisition costs, as it makes the process of finding, ordering, and receiving products more convenient and often faster for the customer.

Using the Total Cost of Ownership Framework, Catalogue Retailers Like