Which of the following is true of internal persuasive messages?
A)They tend to be slightly more indirect than external persuasive messages.
B)They tend to be slightly more implicit than external persuasive messages.
C)They tend to be based on emotional appeals.
D)They tend to be based on logical appeals.
E)They tend to use the you-voice more than the we-voice.

Question

Quizplus · Accepted Answer

Internal messages more often focus on promoting ideas, whereas external messages more often focus on promoting products and services. Also, internal persuasive messages tend to be slightly more direct and explicit, and they tend to be based on logical appeals. In contrast, external persuasive messages tend to be slightly more indirect and implicit, and they tend to be based on emotional appeals.

Which of the Following Is True of Internal Persuasive Messages