In the 19^th century women's groups attempted to reduce alcohol consumption, claiming it to be the "demon liquor". From the perspective of deviance specialists, these women were an example of moral entrepreneurs.

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Moral entrepreneurs are individuals or groups who seek to change societies' norms or laws related to a particular behavior, often due to perceived harm or immorality associated with it. In this case, women's groups advocating for alcohol reduction can be considered as moral entrepreneurs.

In the 19th Century Women's Groups Attempted to Reduce Alcohol

In the 19^th Century Women's Groups Attempted to Reduce Alcohol