What type of e-commerce involves the purchase of consumer goods and services, including clothing, music, and even investments?
A) B2B
B) 4P
C) B2C
D) B 'n' C

Question

Quizplus · Accepted Answer

B2C (business-to-consumer) e-commerce involves the direct sale of goods and services from businesses to individual consumers, which includes consumer goods such as clothing and music as well as investment opportunities. B2B (business-to-business) e-commerce involves transactions between businesses, and 4P (product, price, place, promotion) refers to the marketing mix. "B 'n' C" is not a recognized term in e-commerce.

What Type of E-Commerce Involves the Purchase of Consumer Goods