A persuasive appeal that uses ________ may be supported by including a small or free gift.
A)consistency
B)social proof
C)liking
D)reciprocity
E)scarcity

Name: A persuasive appeal that uses ________ may be supported by including a small or free gift. A)consistency B)social proof C)liking D)reciprocity E)scarcity
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Question

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People typically want to reciprocate if they receive a gift.The gift can be as small as a compliment or a recommendation of a book to read.Persuasive appeals often include a free gift.

A Persuasive Appeal That Uses ________ May Be Supported by Including