Who claimed that behaviour is affected by positive reinforcement?
A)William James
B)Sigmund Freud
C)B.F.Skinner
D)Wilhelm Wundt

Question

Quizplus · Accepted Answer

Positive reinforcement is a concept developed by B.F. Skinner, who believed that behavior can be shaped and reinforced through rewards and punishments. He argued that positive reinforcement is a more effective way of modifying behavior than punishment or negative reinforcement.

Who Claimed That Behaviour Is Affected by Positive Reinforcement