Procedures that momentarily activate a particular schema are referred to as
A) bottom-up procedures.
B) encoding.
C) top-down procedures.
D) priming.

Question

Quizplus · Accepted Answer

Priming refers to the activation of a particular schema through exposure to a related stimulus. It is a bottom-up procedure as the activation is driven by the stimulus itself rather than prior knowledge or expectation (top-down procedure). Priming can enhance processing of the primed concept, making it more accessible and ready for use in subsequent behavior or cognition.

Procedures That Momentarily Activate a Particular Schema Are Referred to as