What are the three ways in which product features can be offered for the purpose of differentiation?
Answer: The following are the three ways in which product features can be offered.
1.The product does a "better job" of meeting a customer need on existing product
features.
2.The product does "more jobs" for a customer than other products.
3.The product does a "unique job" that nothing else does.
Level of Difficulty: Moderate
Correct Answer:
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