Which of the following activities is most likely to be an example of routine response behaviour?
A)the purchase of a three-week vacation cruise
B)the purchase of a Gibson Guitar for $6,000
C)the first-time purchase of a copy machine for a home office
D)the purchase of toilet paper

Question

Quizplus · Accepted Answer

Routine response behaviour refers to buying products that the consumer buys frequently and with a minimal amount of thought and effort. The purchase of routine products such as toilet paper is a habitual behaviour that requires little cognitive effort or decision-making.

Which of the Following Activities Is Most Likely to Be