The objective of the company that manufactures Jägermeister liqueur is to grow its international business.The company determines its success in the international market by comparing its 2005 annual exporting data with the data gathered in 1998-the first year it had double-digit growth in exports.What does the 1998 exporting data provide?
A) an autonomous measurement
B) a standard
C) a value ratio
D) a dependence measurement

Question

Quizplus · Accepted Answer

Standards are criteria that are a basis of comparison for measuring the extent to which organizational performance is satisfactory or unsatisfactory.

The Objective of the Company That Manufactures Jägermeister Liqueur Is